Increase Your Revenue with Push Notification

There’s a famous saying that “Out of Sight, out of mind” means you have to be in front of your customers to be visible to them. Every restaurant has to be more visible and prominent in order to stand out and personalized notifications on restaurant apps on Android and iOS can make your restaurant more notable among your customers.

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What are Push Personalized Notifications?

Push personalized notification is a powerful marketing strategy that most restaurants and top food chains are using to keep diners engaged, increase loyalty, and boost sales. Whether your customers are loyal regulars or first-time visitors, push notifications can serve as timely nudges to guide them toward making a reservation, trying a new dish, or taking advantage of a special offer. 

By integrating push notifications, mobile apps, and loyalty programs, restaurant owners and managers can create a more engaging dining experience.

Why Push Personalized Notifications is Important for Restaurants

Push notification is an effective way to reach customers directly on their mobile devices, allowing your restaurant to communicate with them in real-time. This will allow you to let your customers know about daily specials, limited-time discounts, or upcoming events. 

Notifications like “Happy Hour Alert!  Drinks are 50% off from 5 PM to 7 PM—swing by and sip away!” or “Get ready to sizzle! It’s BBQ Night—reserve your table and enjoy exclusive grill specials!” are highly helpful. It creates a sense of urgency that encourages customers to make a decision quickly.

Types of Push Personalized Notifications

Personalized push messages and notifications have different types depending on the offer or product you want to promote. Following are the most used types of push notifications from top food chains.

Wishlist or Cart Remainder

In your restaurant phone app, consider pushing notifications to remind your customers who haven’t completed their orders. 

A gentle reminder like, “Still thinking about that burger? Order now and enjoy free fries on us!” can be all it takes to close the sale. Research shows that abandoned cart reminders can help recover up to 20% of missed sales, making them a highly effective tool for boosting conversions (source: MoEngage).

Exclusive Loyalty Program Perks

Delight your loyal customers with exclusive perks through push notifications, strengthening their connection to your brand. For example, messages like “Earn double points on all orders this weekend!” can keep them engaged and eager to return. 

By leveraging loyalty programs, you not only reward repeat business but also boost customer retention. Studies show that loyal customers spend 67% more than new ones, making loyalty perks a powerful strategy for driving long-term revenue growth (source: HubSpot).

Event Promotion

Push personalized notifications can make your customers aware of your exclusive shopping or deals that you are offering at your restaurant. Grabeasy offers you push notifications that you can send to your customers to turn your first-time customers into loyal fans.

Push notifications promoting special offers have been shown to increase delivery orders. For mobile app restaurants, this type of engagement can create an exciting experience that keeps customers ordering again.

New Menu Announcements

You are launching a new flavor in your burger menu but how would you tell it to your customer? That’s a tricky thing to do, right? you can just send a push notification from your restaurant app on Android and iOS. 

Grabeasy’s custom mobile app provides you the option to send notifications related to your updated menu and new flavors.

Personalized Restuarant Recommendation

Leverage past orders to craft personalized push notifications that resonate with your customers, like “John, your favorite Margherita Pizza is on special today!” Personalization can significantly boost engagement, with studies showing it improves conversion rates by up to 25% (source: OneSignal). When combined with insights from your loyalty program, these tailored messages can align with individual preferences, making them a powerful tool for fostering customer satisfaction and driving repeat business.

Conclusion

Implement these marketing tactics within your custom mobile application for your restaurant to boost sales and keep on bringing your customers. It’s time to leverage this powerful tool and take your restaurant marketing to the next level.

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